The Journal of Advanced Management and Business Studies (JAMBS) is an international, double-blind peer-reviewed journal dedicated to advancing theoretical and practical knowledge in the fields of management and business. Our primary aim is to provide a premier platform for academics, researchers, practitioners, and policymakers to publish high-quality, original research that addresses contemporary challenges and innovations in the global business environment.

JAMBS welcomes diverse methodological approaches, including empirical research (both quantitative and qualitative), theoretical concepts, literature reviews, and case studies that offer significant contributions to the existing body of literature.

Focus

The journal focuses on exploring advanced concepts, strategies, and practices that drive organizational success, sustainability, and economic growth. We are particularly interested in research that bridges the gap between academic theory and real-world business practice, offering actionable insights for leaders and managers across various industries.

Scope

To ensure a comprehensive coverage of the discipline, the scope of JAMBS includes, but is not limited to, the following core subject areas:

• Strategic Management: Corporate strategy, competitive advantage, strategic planning, and implementation.
• Organizational Behavior and Human Resource Management: Employee engagement, leadership, organizational culture, talent management, and workforce diversity.
• Marketing Management: Consumer behavior, digital marketing, brand management, market research, and service marketing.
• Financial Management and Accounting: Corporate finance, investment analysis, behavioral finance, financial reporting, and auditing.
• Operations and Supply Chain Management: Process improvement, logistics, quality management, and sustainable supply chains.
• Entrepreneurship and Innovation: Start-up ecosystems, corporate entrepreneurship, technological innovation, and small-to-medium enterprise (SME) development.
• International Business: Global market entry, cross-cultural management, international trade, and multinational corporate strategies.
• Business Ethics and Sustainability: Corporate Social Responsibility (CSR), ethical leadership, environmental sustainability, and corporate governance.

By covering these broad yet interconnected disciplines, the Journal of Advanced Management and Business Studies seeks to foster interdisciplinary dialogue and become a leading source of reference for the continuous advancement of management and business studies worldwide.