The Role of Brand Heritage in Shaping Brand Authenticity, Brand Trust, and Purchase Decisions of Pulu Mandoti Rice Consumers in Enrekang Regency. Journal of Advanced Management and Business Studies, [S. l.], v. 1, n. 1, p. 1–22, 2026. Disponível em: https://futureinsocialscience.com/JAMBS/article/view/8. Acesso em: 12 oct. 2026.